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Who we are

An operator-led consulting firm

For founders and owners who’ve outgrown guesswork. We diagnose what’s really holding growth back, decide what should happen next, and help make it happen, across strategy, eCommerce, technology and marketing.

What changed, and why

From doing the work to deciding it.

For more than twelve years PURSHO worked inside other people’s businesses: managing eCommerce accounts, building websites and apps, running digital marketing, setting up servers and migrations, and launching brands. We also built and now run our own SaaS products.

Over time we saw that the work that changed a business most was rarely the work on the invoice. It was the decision made before it. So we rebuilt PURSHO around that judgement, and kept the execution for when it helps.

Read the full story or the essay Substance over Ceremony.

Substance over Ceremony

What we believe.

Diagnose before we prescribe

We look at the real numbers before recommending anything.

Decide what not to do

The most valuable advice is often a reason to stop.

Senior people, always

No hand-offs to junior teams.

Stay for the execution

We help carry out what we recommend.

Measure what changed

If we can't show it, it didn't happen.

Track record

The work behind the advice.

12+

years inside eCommerce, technology and growth

[X]+

brands and sellers served

₹[Z] Cr

GMV managed for clients

[Y]

marketplaces and platforms

Leadership

The people you will work with.

Senior operators with hands-on experience in eCommerce, technology and growth.

P

Founder, PURSHO

[Two-line founder summary]

How we work

The 5D Method.

1

Diagnose

We study your numbers and talk to your team to find the real constraint.

2

Define

We agree the goal, the constraint and how success will be measured.

3

Design

A prioritised plan: what to do, what to stop, and in what order.

4

Deploy

We execute with your team, ours, or the vendors you already use.

5

Drive

We measure, adjust and hand over, then plan the next cycle.

We build, too.

Running our own SaaS products keeps our technology advice grounded in real costs and trade-offs.

Case studies

Selected work.

eCommerce Consulting

Ad cost of sale down from [X%] to [Y%] in [N] months

“[What the client said about working with PURSHO]”

[Name], [Role]

Growth Audit, then execution

Monthly GMV from [₹X L] to [₹Y L]

“[What the client said about working with PURSHO]”

[Name], [Role]

Book a consultation

Tell us what you're trying to solve.

A 30-minute call with a senior consultant. You’ll leave with at least one useful idea, whether or not we work together.

You’ll hear from [Founder Name] or a senior consultant within one business day.

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