Marketplace seller, [category]
Monthly GMV from [₹X L] to [₹Y L]
“[What the client said about working with PURSHO]”[Name], [Role]Read the case study →
What we do
Go-to-market strategy for products, brands and SaaS launches
Most launches fail quietly: the product is fine, but nobody decided exactly who it's for, why they should care now, and how they'll hear about it. We decide that with you.
- Free 30-minute call
- Senior consultants only
- NDA on request
The cost of waiting
A weak launch is expensive twice: once in the money spent, and again in the momentum lost. Relaunching is harder than launching well.
What we help with
Where we make the biggest difference.
Market and ideal customer
Who exactly will buy first, and why.
Positioning and offer
What you promise and how it's packaged.
Pricing and packaging
Tiers, trials and price points that fit the market.
Channel plan
Where to launch, in what order, with what budget.
Launch sequence
A calendar with owners, from pre-launch to 90 days after.
Sales and marketing assets
Briefs for the pages, decks and content you need.
SaaS go-to-market
Trials, onboarding, and sales-led vs product-led growth.
How an engagement works
From diagnosis to results, in five steps.
- 1
Diagnose
We study your numbers and talk to your team to find the real constraint.
- 2
Define
We agree the goal, the constraint and how success will be measured.
- 3
Design
A prioritised plan: what to do, what to stop, and in what order.
- 4
Deploy
We execute with your team, ours, or the vendors you already use.
- 5
Drive
We measure, adjust and hand over, then plan the next cycle.
What you get
- Go-to-market plan on a page
- Pricing and packaging recommendation
- Launch calendar with owners
- Launch KPI dashboard
A go-to-market sprint takes 3 to 6 weeks. Start at least 8 weeks before launch if you can.
We launch our own SaaS products.
Our go-to-market advice comes from launching and running software ourselves, not just advising on it.
Proof
Results from similar work.
In their words
“[Client testimonial relevant to this service]”
[Name], [Role], [Company]All case studies →Who you will work with
Meet the team →Senior people, on every call.
No hand-offs to junior analysts. Our founder is involved in every engagement.
[Founder Name]Founder, PURSHO
12+ years managing eCommerce accounts, building technology and running SaaS products. [One line on relevant experience for this service]
Ways to start
Pick the step that fits where you are.
Start here
Free consultation
Free
A 30-minute call to understand your situation and whether we can help.
- Senior consultant
- At least one useful idea
30 minutes
Book a callDiagnose
Growth Audit
From [₹X]
Find what's holding growth back and what to fix first.
- Scorecard across 9 areas
- Prioritised 90-day plan
- Credited if you continue
10 business days
See the Growth AuditDecide
Strategy Sprint
From [₹X]
A decision-grade plan and roadmap for one big question.
- Strategy and roadmap
- Business case
- Launch support
4 to 6 weeks
Ways to work with usHonesty up front
Who this is not for.
- The product isn't built and there's no date in sight
- You want a launch party, not a plan
- You won't talk to potential customers
Questions
What owners usually ask.
Can you help after launch?
Yes. Many clients keep us for the first 90 days to read early results and adjust channels, pricing and messaging.
Do you work with pre-revenue startups?
Yes, if there's a product or a clear launch date. Before that, a short strategy session is usually more useful than a full plan.
Do you help with fundraising decks?
We help with the go-to-market section investors ask about: market, customer, channels and numbers. We don't write whole decks or raise funds.
How far ahead of launch should we start?
Ideally 8 to 12 weeks, so there's time to test positioning and prepare channels.
Book a consultation
Tell us what you're trying to solve.
A 30-minute call with a senior consultant. You'll leave with at least one useful idea, whether or not we work together.
[Founder Name]or a senior consultant will reply within one business day
Prefer WhatsApp? Message us.